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| What Is Programmatic Advertising And Is It The Future? Forbes I am by nature a very curious person especially when it comes to the world of marketing, advertising and branding. Be it the latest mobile technology or the newest social media platform or whatever, I am usually instantly drawn and my curiosity piqued. See all stories on this topic » | ||
| Gender-specific advertising perpetuates, creates stereotypes Arizona Daily Wildcat These three items are not typically used by or associated with one gender. They are simply products. Recently, however, these everyday items have been the focus of sexist advertising campaigns. Every day we are exposed to an array of these ... See all stories on this topic » | ||
| Kathy Norton, 49; Globe advertising sales coordinator worked with Braintree ... Boston.com Mrs. Norton had a knack for learning quickly, he said, and for figuring out how to turn calls about advertising rates into a solicitation and ultimately a sale. Masotta promoted her to an assistant manager position after a couple of years, putting her ... See all stories on this topic » | ||
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| Advertising time for Rangers broadcasts selling quickly Fort Worth Star Telegram If your business is considering buying advertising time during Rangers baseball games this season on Fox Sports Southwest, you better act because spots are selling as fast as a Yu Darvish fastball. More than 80 percent of the ads for games in the first ... See all stories on this topic » | ||
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| Youth takes stand against deceptive advertising WBNG-TV The day is meant to raise awareness about the dangers of smoking and the negative effects of tobacco advertisements. A government study shows 12.5 percent of high school students in New York State and 18.1 percent of high school students in the U.S. ... See all stories on this topic » | ||
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| Advertising on Morris banned Tryon Daily Bulletin The days of advertising on Morris the horse in downtown Tryon are officially over following the town mascot being rebuilt last year. Tryon Town Council met Tuesday, March 19 and approved, by a 3-2 vote, banning advertising on Morris. Council members ... See all stories on this topic » | ||
| Carat sees global advertising picking up momentum in 2014 BtoB Magazine London—The Carat unit of Aegis Group projects that worldwide advertising spending will increase 5% in 2014, compared with its latest 2013 forecast of 3.7%. Carat forecast slightly lower year-over-year growth for the U.S. of 4% in 2014 and 3.5% this year. See all stories on this topic » | ||
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| Ignite Design & Advertising Takes Top Prize At 2013 American Advertising... The Herald | HeraldOnline.com RANCHO CUCAMONGA, Calif., March 20, 2013 — /PRNewswire/ -- Ignite Design & Advertising received 19 awards at the American Advertising Federation's (AAF) Inland Empire ADDY® Awards District Level Gala held at the Historic Mission Inn in Riverside. See all stories on this topic » | ||
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| L&I launches advertising campaign to help injured workers return to work Access Washington Tumwater – A new advertising campaign on television and the Internet is encouraging employers in Washington state to provide light-duty jobs for their employees while they recover from workplace injuries. The Stay at Work program at the Department of ... See all stories on this topic » | ||
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| Keywords: FTC guidance, online advertising disclosures Mondaq News Alerts (registration) Keywords: FTC guidance, online advertising disclosures. The US Federal Trade Commission recently updated its guidance on online disclosures—Dot Com Disclosures: How to Make Effective Disclosures in Digital Advertising (the 2013 Dot Com ... See all stories on this topic » | ||
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| Beer, donuts and digital billboard advertising Digital Signage Today (blog) Flat. Stale. Boring. No, I am not talking about the beer and donuts. But, could these words apply to digital billboard advertising? In fact, these words are just one of many reasons billboard operators have upgraded from the inflexibility of static ... See all stories on this topic » | ||
| Reality Check: US Advertising Spending Edged Up in Early 2013 MNI News PHILADELPHIA (MNI) - Spending by U.S. advertisers has shown moderate growth in the early months of 2013, reflecting a cautious improvement in the overall economy, after much stronger gains last year when the presidential election and the Olympic ... See all stories on this topic » | ||
| How vast advertising displays will grab your attention New Scientist THE writing's on the wall – and it's following you. Two new gesture-sensing innovations designed for large electronic screens in public places herald a future in which everything from street art to advertisements track your movements, are fully ... See all stories on this topic » | ||
| How 'Native Advertising' Is Changing What We Read TheTyee.ca Last week, the Washington Post joined the likes of Forbes, The Atlantic, Buzzfeed and others and embraced what some argue is the new best-hope for to restore falling revenues: "native advertising." Also known as sponsored or branded content, you'll ... See all stories on this topic » | ||
| Man, woman named in advertising scam Fort Wayne Journal Gazette ... woman named in advertising scam. The Journal Gazette. A man and woman are accused of stealing hundreds of dollars from Fort Wayne small businesses in a scheme that promised advertising on pizza box fliers, door hangers and restaurant placemats. See all stories on this topic » | ||
| Feds Abandon Graphic Cigarette Warning Labels Adweek "We're pleased the FDA took a hard look at the D.C. Circuit Court's decision," said Dan Jaffe, evp for the Association of National Advertisers, which actively fought the labels. "But it's a far cry from the end of the road. The law passed by Congress ... See all stories on this topic » | ||
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| Web & Advertising Design Associate Publishers Lunch Deluxe (subscription) Open Road Integrated Media, an ebook publisher, is looking for a full-time Web and Advertising Design Associate. The Associate will work with the Design/Marketing departments to complete a number of tasks related to ebook marketing, including creation ... See all stories on this topic » |
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| Starbucks' Honesty on Blonde Roast Brews a ... - Advertising Age By adageeditor@adage.com (Jonathan Salem Baskin) Starbucks' Blonde Roast campaign bowed to the elephant in the room (strong taste) and addressed it directly with a solution (lighter taste). Sales followed suit. Advertising Age - Homepage | ||
| New Guide: The Commercial & Advertising Photographer's Tour of ... By Lauren Margolis Forget the headache of dealing with multiple vendors to run your photography business. PhotoShelter is the all-in-one solution that commercial and advert. PhotoShelter Blog | ||
| W3i rebrands as NativeX, launches new advertising platform By Scott Reyburn The company's name change comes alongside its other announcement, pivoting the business to providing native ad units for its customers, a form of in-app advertising where publishers can integrate ads into their mobile game or app itself. Inside Mobile Apps | ||
| Two Speeds For Ad Spend Globally; Yahoo Takes A Jybe By AdExchanger AdExchanger: News and Views on Data-Driven Digital Advertising... The company has unveiled Klout for Business, which AllThingsD's Mike Issac says is the company's first entry into helping advertisers market to influencers. "Theory is, if you ... AdExchanger: News and Views on... | ||
| Jeff Gordon Pepsi Video Is Fake - Business Insider By Laura Stampler Recent examples of this kind of advertising include a Nivea ad in which people in an airport were convinced that they were wanted by the police so they'd work up a sweat (and need deodorant); and Thinkmodo, who made people think that ... Advertising | ||
| Have luxury automakers forgotten mobile advertising? - Luxury Daily ... By Erin Shea Luxury automakers should sharpen their mobile advertising strategies and look to integrate new technologies since other industries seem to be dominating the medium. Many luxury automakers are using their marketing budgets on other ... Luxury Daily | ||
| YuMe Video Advertising Blog» Blog Archive » Samsung Smart ... By YuMe With more than half of cellphone users in the United States and an even greater chunk in other countries owning smartphones, the release of a new device often receives a significant amount of attention from consumers, media outlets and ... YuMe Video Advertising Blog | ||
| Ford Figo - I Believe in Advertising By Filippo "Leave your worries behind. With Figo's extra-large boot." Advertising Agency: JWT, New Delhi, India Creative Directors: Bobby Pawar, Vijay Simha Vellanki Art Director: Supriya Berry Copywriter: Binoy S. Sarkar Illustrator: Nithin Rao ... I Believe in Advertising | ONLY... | ||
| Reason & Rail: Advertising is critical to ridership By Paul Druce Advertising is critical to ridership. This is a simple follow up post to my previous one regarding rail perceptions and commuter knowledge. In it I had said: The problem, as with many rail patronage issues, is one of knowledge. The most frequent ... Reason & Rail | ||
| Analyst: Facebook's New Advertisements Smell of Desperation ... By info@wallstcheatsheet.com (Damien Hoffman) Noting that the new "dark posts" are actually moving advertising further away from context and relevance, BTIG Research reiterated a Sell rating on the company's shares and a $22 price target... Wall St. Cheat Sheet | ||
| What's All the Hype About Native Ads, Anyway? - Ken Willner ... By Ken Willner Late last year, yet another industry buzzword emerged: "Native Advertising." The term has received a lot of media attention and excitement from brands, rich-media companies and publishers alike, and after cutting through the hype, one ... AllThingsD | ||
| When the arts and business collide - The Jambar - Youngstown ... By Frank George ASSISTANT NEWS EDITOR On April 12, Youngstown State University's chapter of the American Advertising Federation will join forces with graphic design students to compete in the 40th annual National Student Advertising Competition. Working together for the first time, ... The Jambar RSS | ||
| Newspapers hold their share | Otago Daily Times Online News ... Newspapers continue to command a strong share of the advertising market in New Zealand, the 2012 Newspaper Advertising Revenue figures show. Otago Daily Times: |
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| News Monetization and Mobile are Issues from the 1800s — Digital ... Michael Schudson's Discovering the News is a compelling history of the rise of newspapers that almost directly mirrors the evolution in pric… https://medium.com/digital-advertising/5c7503942075 | ||
| BLACKFIVE: Kickstarter, Sponsorship, & Advertising Putting most of this below the fold so as to keep the focus on Murph and news, but below is information on sponsorships, advertising, and my Kickstarter project. www.blackfive.net/.../kickstarter-sponsorship-advertising.html | ||
| Journal Communications earnings soar on political advertising Record political advertising in its broadcast unit helped Journal Communications Inc. post a nearly 84% increase in earnings in the fourth quarter, the company ... www.jsonline.com/.../journal-communications-earnings-soar-o... |
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