| ||
| Global Showbiz Briefs: UK's Organic Marketing, Oz Digital Film & TV Revenues Deadline.com UK-based marketing and publicity company Organic Marketing will split into two along those lines, with its publicity department operating as a standalone division, it announced today. Emma McCorkell will head the new publicity wing as managing director ... See all stories on this topic » | ||
| Can Content Marketing Save Journalism? Mashable Sam Slaughter is the VP of Content at Contently, and writes frequently about the intersection of advertising and journalism. He enjoys long walks on the beach, basketball and nachos, and is the owner of two dumb dogs. Follow him @samslaughter215. On ... See all stories on this topic » | ||
| Starbucks Hires Sephora Executive as Head of Marketing Bloomberg Starbucks Corp. (SBUX), the world's largest coffee-shop chain, hired Sharon Rothstein as its global chief marketing officer. Rothstein, who will start April 15, was the senior vice president of marketing at Sephora USA Inc., a makeup retailer, Seattle ... See all stories on this topic » | ||
| Vine: The Next Viral Movie Marketing Tool? Deadline.com With the White House action-thriller hitting theaters this week, the distributor's been folding nontraditional marketing methods into its campaign, including a sponsorship of Break Media's new Armed Response action webseries. Social media's impact on ... See all stories on this topic » | ||
| ||
| We Asked, Marketing Execs Answered: If You Could Solve One Challenge in the ... blogs.hbr.org (blog) The creation of a successful advertising or marketing campaign requires a tricky formula. In a multi-platform world, it includes inventiveness, risk-taking, and luck. And the decision-makers often face a myriad of choices, as we've been exploring in ... See all stories on this topic » | ||
| BB10 is ready to ship, BlackBerry's marketing department does its best Etta ... Engadget BB10 is ready to ship, BlackBerry's marketing department does its best Etta James parody (video). By Jon Fingas posted Mar 18th, 2013 at 9:24 PM 0. BB10 is ready to ship, BlackBerry's marketing department does its best Etta James parody video. Their ... See all stories on this topic » | ||
| Marketing Campaigns and Immigration Reform Mother Jones Among the report's 219 prescriptions: a $10 million marketing campaign, aimed in particular at women, minorities and gays; a shorter primary season and earlier national convention; and creation of an open data platform and analytics institute to ... See all stories on this topic » | ||
| ||
| Starbucks hires new global marketing head Puget Sound Business Journal (Seattle) (blog) Prior to joining Starbucks, Rothstein was senior vice president of marketing at Sephora, which sells cosmetics and other beauty products in stores and online. She joined Sephora in 2009 and was responsible for developing that company's global brand ... See all stories on this topic » | ||
| ||
| 'JOBS' Marketing Problems Could Turn Into Blessing at Box Office Yahoo! News (blog) Ashton Kutcher's Steve Jobs Biopic Release PostponedHang-ups with the marketing campaign for "JOBS" (formerly "jOBS"), the Ashton Kutcher-starring biopic about late Apple chief Steve Jobs, might turn out to be the best thing that could have happened to ... See all stories on this topic » | ||
| ||
| Starbucks hires Sephora exec as marketing head Businessweek In the release announcing her hiring, Seattle-based Starbucks cited Rothstein's work on Sephora's digital content and global branding. She has been in charge of marketing for Sephora since 2009. When she joins Starbucks on April 15, she will work on ... See all stories on this topic » | ||
| Starbucks Hires Sephora Executive Wall Street Journal "Sharon's forward-thinking brand sensibility and global cross-channel marketing expertise will continue to push us toward our aspiration of building one of the world's most relevant, trusted and enduring brands," Starbucks Chairman Howard Schultz said. See all stories on this topic » | ||
| Rays 2013 marketing campaign all about 'home' Tampa Bay Business Journal If 'home' is where the heart is, for the 2013 Tampa Bay Rays, it's where the club's 2013 marketing effort is, too. The team's 'Welcome Home' campaign tagline is will be built on the concept of 'home.' "When you settle in to watch a Rays game, there's a ... See all stories on this topic » | ||
| Apple's 'Why iPhone' move hints more aggressive marketing against Android foe Computerworld (blog) Forbes gave a guided welcome to Apple's new approach to aggressive marketing, writing: "I hope this is Apple waking up and deciding to put some moves on Samsung through the media. It's all very well selling your phone from a stage when you launch it, ... See all stories on this topic » | ||
| Marketing students find preparing Wausau's Amazing Race a race in itself Wausau Daily Herald Students prepare Wausau's Amazing Race: Wausau East marketing students are organizing a very public competition called Wausau's Amazing Race. It's a spin-off of the CBS reality television show "The Amazing Race," and the students, all seniors, hope at ... See all stories on this topic » | ||
| Maine Lottery drops 'Kwikies' marketing scheme Press Herald Lottery officials had developed the marketing plan over the last few months, said David Heidrich, spokesman for Maine's Bureau of Alcoholic Beverages and Lottery Operations. The initial response to the name among retailers and consumers was positive, ... See all stories on this topic » | ||
| ||
| Marquette University, Laughlin Constable to host digital marketing summit Milwaukee Journal Sentinel Marquette University and the marketing firm Laughlin Constable are hosting a digital marketing summit that includes a keynote address from the director of digital response for President Barack Obama's re-election campaign. The summit is 8:30 a.m. to 5 ... See all stories on this topic » | ||
| Michael Roarty, 84, Anheuser-Busch marketing chief behind 'This Bud's for You ... Chicago Sun-Times Bottles of Budweiser beer sit on display at a pub in Hornchurch, Essex, on Friday, June 27, 2008. Inbev NV, the Belgian brewer pursuing a takeover of Anheuser-Busch Cos., may have to offer an additional $7 billion to persuade the U.S. company's board ... See all stories on this topic » | ||
| ||
| ||
| ||
| On Real-Time Marketing MediaPost Communications If you ask 10 Yankees fans how the team will do this season, you'll get 10 different answers. It's like that with real-time marketing, too. There's no consensus or consistent definition – just a lot of opinions, doubletalk and bluster. Like any good ... See all stories on this topic » | ||
| Business Briefs, March 192013: Talk on marketing set Tuesday Santa Cruz Sentinel The Santa Cruz Marketing Roundtable presents Ian Chambers talking on "Magnetize your Marketing and Attract More Ideal Clients" 11:30 a.m. to 1 p.m. Tuesday, at DeLaveaga Golf Course Lodge, 401 Upper Park Road. His strategy is about being authentic ... See all stories on this topic » | ||
| ||
| Mobile Marketing: An Hour a Day [BOOK REVIEW] Fourth Source The book covers everything you need to know about mobile marketing. It starts off explaining the opportunity mobile presents and the current market. The following chapters then provide you with an in depth, yet accessible guide to creating a mobile ... See all stories on this topic » |
| ||
| The Definitive Content Marketing Formula | Search Engine Journal By Kostas Kostalampros Content Marketing has been remarkably exposed over marketers' activities the last couple of years. However, companies seem to struggle upon the development. Search Engine Journal | ||
| Marketing Benefits of Domain Names : The Disconnect By admin I think many of us agree that the Chief Marketing Officer, or any other high level employee in the marketing department, is a good point of contact when attempting to sell a high-end domain name to an end-user corporation. My thought process ... Symbolics.com | ||
| Tim's Ebook Marketing Success Story By Amanda Gagnon Last fall, I talked to customer Tim Brennan, chess tactics master, about his marketing plan for the holidays. He'd written an ebook – his first – and had a fresh list-building tactic to try out. He just followed up with me to report, 3 months later, "This ... Email Marketing Tips | ||
| Content Marketing vs. PR: What's the Difference? | WordStream By Larry Kim What's the difference between content marketing and public relations (PR)? Learn how they differ in terms of technique, metrics, and outcomes. WordStream | ||
| CIIC releases report revealing how Australia's marketing and ... By Ricki DAVID_00047_BW.jpg A report released today by the Enterprise Connect Creative Industries Innovation Centre (CIIC) asks: How can Australia's marketing and communications agencies stay relevant in a fragmented media landscape? Campaign Brief | ||
| Apple's 'Why iPhone' move hints more aggressive marketing on tap ... By MacDailyNews It's pretty clear: Samsung has been trash-talking Apple within its marketing for months. With the new ad campaign and last week's statements from Phil Schiller it seems clear to me that Apple is preparing to go on the offensive in its marketing... MacDailyNews | ||
| A short guide to content marketing and why you need it | The Wall Blog By Charlie McGhee With many people talking about Content Marketing and how leading brands are harnessing its power, the question many of us will be asking ourselves, or our. The Wall Blog | ||
| Keeping SaaS Marketing Automation Simple By Avoiding the Rules ... By Rob Eleveld Follow Optify CEO Rob Eleveld on a tour of marketing automation, and learn how to keep your own SaaS marketing automation simple and effective. Optify | ||
| Rumor: WhatsApp Coming to iOS with Paid Subscription Model ... By Michael In a move that could be a game changer for mobile messaging on iOS, WhatsApp - a well known and incredibly popular mobile messaging app - may be inbound to. Mobile Marketing Watch | ||
| 5 Free Tools to Support a Zero-Budget Content Marketing Campaign By Will Stevens If you work for a company that's stuck in the past, use these 5 free tools to run a zero-budget content marketing campaign, and earn the budget you deserve. Content Marketing Institute | ||
| "We're Not Making Our Number": How Marketing Can Help Close a ... By Megan Heuer We're not making our number." These words strike fear into the heart of business leaders, but especially those in sales and marketing. Unfortunately, marketing's response can be a disjointed and expensive set of tactics conceived in a rush to ... SiriusDecisions Blog | ||
| 5 Things You Should Know About Credit Union Marketing Budgets ... By Editor The Financial Brand looked at the marketing budgets for the 100 biggest credit unions in the U.S., revealing a number of insights that will surprise anyone in the banking industry. Note: All data based on NCUA 5300 call reports. Average Asset ... The Financial Brand: Marketing... | ||
| 5 Steps for a Most Excellent Google Hangout - B2B Marketing By Jason Miller Learn how to host your own Google+ hangout with these 5 simple steps to success. Modern B2B Marketing - Marketo... |
| ||
| Argentina blends devotion and marketing with pope - Yahoo! News From Yahoo! News: BUENOS AIRES, Argentina (AP) — From slum chapels to Buenos Aires' imposing cathedral, Argentines celebrated their pope in Sunday ... news.yahoo.com/argentina-blends-devotion-marketing-pope-2... | ||
| ||
| 12 Google Reader Alternatives - Marketing Land The scramble is on. With news today that Google Reader is shutting down on July 1st, its users are on the hunt for a solid RSS reader alternatives. Here. marketingland.com/12-google-reader-alternatives-36158 |
This once a day Google Alert is brought to you by Google.
Delete this alert.
Create another alert.
Manage your alerts.