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| Report Gauges Companies' Approach to Advertising on Social Media New York Times (blog) Since the arrival of social media platforms, companies have tried to figure out how to best use them to get their messages to consumers, often with mixed results. Some brands have embraced the notion that social platforms like Twitter allow constant ... See all stories on this topic » | ||
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| Spanish media turn gloomier on 2013 advertising GlobalPost MADRID, Jan 29 (Reuters) - Spanish media companies expect advertising spending to fall almost twice as fast as previously thought in 2013 as their clients face another year of economic recession. Spain's media have been struggling ever since the global ... See all stories on this topic » | ||
| Five Reasons You Should Quit Using the Word 'Client' AdAge.com It may seem an insignificant thing, but considering the importance of relationships in advertising, it can make all the difference in advancing great creative and forging lasting relationships -- with clients, each other, and ultimately, our audience ... See all stories on this topic » | ||
| Yahoo revenue rises on search advertising Reuters (Reuters) - Yahoo Inc posted a 4 percent gain in net revenue to $1.22 billion in the fourth quarter, when an increase in search advertising sales offset weakness in the Web portal's display ad business. The company forecast net revenue -- which ... See all stories on this topic » | ||
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| NACC wins advertising awards Scottsboro Daily Sentinel The Collegiate Advertising awards, based in Sylva, N.C., is an elite program designed to recognize today's most talented educational marketing professionals for outstanding excellence in all forms of advertising, marketing and promotion. NACC competed ... See all stories on this topic » | ||
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| Virginia inmate gets life for advertising child porn Daily Press An inmate at the Federal Correctional Institution in Petersburg was sentenced to life in prison Monday for advertising child pornography. Philip Michael Sebolt, 32, was convicted in September of one count of advertising child pornography. In 2010 ... See all stories on this topic » | ||
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| Rewind: When Lance Armstrong Rode in the Super Bowl AdAge.com (blog) Those lucrative days are now over, which makes it hard to believe that just three years ago Mr. Armstrong starred on advertising's biggest stage: the Super Bowl. Check out his performance above in a 30-second ad for AB-InBev's low cal beer, Michelob Ultra. See all stories on this topic » | ||
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| Super Bowl Confessionals: Women Want Humor and Sex Appeal in Ads AdAge.com The debate over the supposed gender gap in Super Bowl advertising has become a pre-Bowl perennial, with industry pundits postulating that Super Bowl advertisers are missing the boat on targeting women. Pointing to the statistic that women are the ... See all stories on this topic » | ||
| Playing Whac-a-Mole With Piracy Sites New York Times Prodding from the White House and a recent academic report have put pressure on the online advertising industry to prevent ads — for jeans, say, or car insurance — from appearing on a page offering a free download of Season 2 of "Game of Thrones. See all stories on this topic » | ||
| Today In APIs: Twitter May Release Advertising API, Facebook Cuts Off Twitter ... ProgrammableWeb (blog) Designed for larger advertisers and agencies, the API will enable scaled-up campaigns and precise targeting. Lunden reports that Facebook's history may reveal how Twitter is timing this,. "in the context of Twitter scaling up revenues and speculation ... See all stories on this topic » | ||
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| Mauritius-based Navos Property Developers Appoints Jaya Advertising to ... PR Newswire (press release) Real estate developer Navos Group has appointed India-based Jaya Advertising to design and handle 360 degree communications for one of its luxurious projects coming up in Mauritius. Jaya Advertising, a leading design and branding firm, said that the ... See all stories on this topic » | ||
| American Future Fund's $29 million political advertising spree The Center for Public Integrity That amount included more than $19 million on efforts designed to oust President Barack Obama, as well as millions more to oppose Democratic candidates for Congress and even two state attorneys general. That's a lot of activity from an organization ... See all stories on this topic » | ||
| FOLLOW THE MONEY!: CENSORSHIP AND ADVERTISING Long Beach Union (blog) Most news outlets in this nation make the majority of their money off of advertising. Now this may seem benign on paper. In fact, it seems like a mutually beneficial arrangement on its most basic level. The advertiser pays for commercial space or a ... See all stories on this topic » | ||
| Yahoo sees revenue climb this year, but long road ahead Reuters During the fourth quarter, Yahoo's net revenue increased 4 percent year-on-year to $1.22 billion, as search advertising sales offset a 10 percent decline in the number of display ads sold on Yahoo's core properties. Mayer said the decline was the ... See all stories on this topic » | ||
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| Yahoo Tops Estimates as CEO Outlines Growth Plan Businessweek Still, forecasts for this quarter and the full year that fell short of analysts' predictions underscore the challenge Mayer faces in display advertising, an area where Yahoo lags behind Google Inc. (GOOG) and Facebook Inc. (FB). "She's not pounding ... See all stories on this topic » | ||
| Super Bowl XLVII in the Age of Big Data-Powered Advertising ADOTAS Super Bowl XLVII Logo Super Bowl Sunday is coming up, and while it's always a time for advertisers to flex their creative muscles, this year we can expect brands to take their creativity a step further with targeted messages and ads. The real game ... See all stories on this topic » | ||
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| US advertising sees modest growth; TV revenue to slide Rapid tv news US core media owners' advertising revenues grew 4.7% in 2012 to $153.4 billion, according to MAGNA GLOBAL — but TV is expected to decline in 2013. For 2012, excluding record levels of incremental revenues generated by non-recurring events like the ... See all stories on this topic » | ||
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| YouTube Set to Introduce Paid Subscriptions This ... - Advertising Age By jdelrey@adage.com (Jason Del Rey) YouTube is taking applications for its new subscription program - but will people pay for YouTube? Advertising Age - Latest News | ||
| NewsDaily: Yahoo revenue rises on search advertising By Alexei Oreskovic Yahoo Inc posted a 4 percent gain in net revenue to $1.22 billion in the fourth quarter, when an increase in search advertising sales offset weakness in the Web portal's display ad business. NewsDaily: Top Headlines | ||
| Price Elasticity: Why Your CPA Is As Broke As A Joke By AdExchanger CPA based bidding is one of the biggest farces in advertising. It assumes each customer generates the same value, when the reality is some purchase once and others purchase repeatedly. CPA based bidding incentivizes targeting lower ... AdExchanger: News and Views on... | ||
| Titan and CTA Extend Advertising Contract - DailyDOOH By Gail Chiasson We are looking forward to a trip to Chicago sometime in the future, because the city, along with New York, of course, seems to be leading the U.S. as a hub of exciting digital signage. DailyDOOH | ||
| People of Print introducing Universe :: Advertising Space For ... By admin People of Print Universe is an advertising platform where you can create ads to promote artwork or events, sell equipment, find a new job or let our community know about the latest promotions. During the BETA stage all adverts are FREE. BOLO MagazineBOLO Magazine |... | ||
| Home Depot triggers mobile sales via commerce-enabled advertising By Lauren Johnson Home Depot is continuing to rely on mobile advertising as a marketing channel to drive online sales and in-store traffic. The mobile ads are running in the WeatherBug iPhone application. Home Depot has turned to targeted mobile advertising... Mobile Commerce Daily | ||
| How do you add Advertising buttons to your forum? By ~Natsuki-Sempai <3~ Hey, um not the best with coding and all, but how do you add other forums advertising buttons to your own? Say like they give you the code for there button but. The forum of the forums | ||
| Speier: Youth Gun Education Programs Reminiscent of Old Tobacco ... By Washington Free Beacon Staff BY: Washington Free Beacon Staff January 28, 2013 12:25 pm. Rep. Jackie Speier (D., Calif.) said youth gun education programs promoted by some gun rights groups reminded her of past tobacco industry advertisements encouraging ... Washington Free Beacon | ||
| Advertising and pr4+ backlinks needed - PeoplePerHour.com Banner advertising 2. Article Submissions ( i will provide the article) 3. Pr4+ backlinks from websites related to my theme (web design) and any other means of advertising a website online. please state your prices and offer. thanks. PeoplePerHour.com freelance projects,... | ||
| Amazon opens new advertising front, by @emilysteel @barneyjopson By Steffen Konrath Financial Times :: Amazon.com is starting to make greater inroads into the advertising market as it seeks to disrupt the established digital marketing businesses. Read Emily Steel, Barney Jopson, www.ft.com. :: LNR Journalism :: | ||
| Top five most misleading words in US food advertising revealed ... Popular food claims such as "natural," "made with," and "whole grains" have made the US-based EnviroMedia's Leanwashing Index's annual list of. Australian Food News | ||
| How Twitter Can Make Your Blog Better | Advertising Blender By Kim Maxon Everybody's on Twitter, tweeting about everything from last night's football game to a new product launch to the celeb at the next table. As marketers, we either love or hate Twitter. It's difficult, after all, to get your older generation clients ... Advertising Blender | ||
| "PPC Advertising" – Development And Strategy > Added To ... By admin Internet Marketing MRR ebook PPC Advertising - Development And Strategy has been added to the Subscriber List Downloads page. Ebook includes info & links on Keyword Analysis for PPC Advertising, 100 Blog Posts about "PPC. Free-Ebooks-Canada - Free-Ebooks-Canada |
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| My Predictions for Online Advertising in 2013 | LinkedIn Advertising is one of the most dynamic and creative industries on the planet, and one that changes rapidly with each passing second. The field of ad technology ... www.linkedin.com/.../20130123190623-46951391-my-predic... | ||
| Twitter launches advertising services in Middle East | Reuters DUBAI, Jan 27 (Reuters) - Twitter Inc launched advertisingservices in the Middle East and North Africa on Sunday as thesocial media firm seeks to exploit a ... www.reuters.com/.../twitter-mena-launch-idUSL5N0AW2WU... | ||
| How to evolve "native advertising" from buzzword to media category ... "Native advertising" was the digital advertising buzzword of 2012, and with good reason: It was a fantastic year for these types of ads. Major platforms Facebook ... pandodaily.com/.../how-to-evolve-native-advertising-from-bu... |
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