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| Do Super Bowl Ads Win Advertising Awards? Forbes This past week marked two noteworthy advertising activities. First, Directory issued their "Big Won" review of who won what in last year's advertising award shows. And three brands, Budweiser, Mercedes-Benz and Taco Bell launched Super Bowl ad teasers. See all stories on this topic » | ||
| From Amsterdam, a Lodging Web Site Invades the US New York Times CAMPAIGNS for Web sites that offer lodging reservations usually feature colorful characters, perhaps to counter the prosaic, transactional nature of e-commerce. Among them are the Roaming Gnome, for Travelocity; the Negotiator, played by William ... See all stories on this topic » | ||
| Mobile Advertising Network StartMeApp Announces Upcoming Global ... San Francisco Chronicle StartMeApp.com), the leading mobile ad network in Latin America and an emerging mobile advertising innovator worldwide, today announced a re-organization of the company structure that will include the shift of its global headquarters to London during ... See all stories on this topic » | ||
| Startup teaches a lesson in "advocate advertising" CBS News (MoneyWatch) If you told people you were going to launch a small, independent snack food company, with essentially no marketing money, most would tell you to get your head checked. Going up against the likes of Nabisco and Keebler for supermarket shelf ... See all stories on this topic » | ||
| Chevy Revamps 'Blue Arch' Dealer Spots AdAge.com Chevrolet is revamping a national advertising campaign that prominently features its dealerships and jokey salespeople in vignettes patterned after "The Office" TV show, the brand's top marketing executives told Ad Age sibling Automotive News. See all stories on this topic » | ||
| Expect Advertising to launch Bolton Medical's Relay Thoracic Stent-Graft News-Medical.net Bolton Medical has selected Expect Advertising for the launch of their new product, Relay Thoracic Stent-Graft. Expect Advertising will develop strategic planning, branding, ad campaign, website, tradeshow, collaterals, SEO, direct marketing, physician ... See all stories on this topic » | ||
| America Movil to Buy CIE's Advertising Division Fox Business Mexican telecommunications heavyweight America Movil SAB (AMX, AMX.MX) said Monday it has agreed to acquire the media-and-advertising division of Mexican live-entertainment company Corporacion Interamericana de Entretenimiento SAB (CIE.MX). See all stories on this topic » | ||
| Precision Tune Auto Care Chooses ProspectPro for Nationwide Advertising on a ... PR Newswire (press release) BOCA RATON, Fla., Jan. 21, 2013 /PRNewswire/ -- Precision Tune Auto Care has contracted with ProspectPro to provide new customer acquisition email advertising for each of its franchise and corporately owned locations nationwide. Precision Tune has ... See all stories on this topic » | ||
| Shifts Toward Digital, Design, Start-Ups Mark Advertising Age 40 Under 40 PR Newswire (press release) NEW YORK, Jan. 21, 2013 /PRNewswire/ -- Clear shifts toward digital, design and start-ups mark the careers of the marketing, advertising and media executives named in this year's Advertising Age 40 Under 40 list. Ad Age relaunches the franchise today ... See all stories on this topic » | ||
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| Socialbakers to unveil a new social media advertising product soon Examiner.com Advertisement. After the acquisition of the Croatian Social Media advertising company, Socialbrando, by Socialbakers both are working to reveal a new advertising system. The details explained in a recent blog post today are essentially new advertising... See all stories on this topic » | ||
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| Is Mobile Advertising Misunderstood? MediaPost Communications What we do know: mobile devices offer unique challenges and opportunities for advertising and promotion. What we don't know: the best way to approach and measure mobile advertising. Mary Meeker recently noted that while mobile now represents 23 ... See all stories on this topic » | ||
| GMI Launches Website to Promote Advertising Opportunities at Abu Dhabi ... AME Info (press release) By advertising in the airport, brands will benefit from a clutter-free media environment, innovative static and digital platforms, extensive dwell time and captive audiences, gaining millions of advertising impressions," commented Keith Thomson, Chief ... See all stories on this topic » | ||
| Delivering Customized Mobile Advertising to Build Your Brand in the Digital World ClickZ Today's consumers are roamers - they're constantly on the move jumping in and out of different channels, devices, and stores. With their attention so fragmented, marketers are facing big challenges in building their brands. They need to deliver a ... See all stories on this topic » | ||
| In the World of Branded Content, Original Always Wins AdAge.com (blog) At the top of the respect spectrum, we have media like The New York Times, The New Yorker, The Verge and Bloomberg (and of course, Advertising Age!). These publications invest in high-production-value content. They hire top talent. Their reporting is ... See all stories on this topic » | ||
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| Where should we draw the line on misleading advertising? The Conversation Two recent cases highlight the problem of misleading advertising. In the United States, the Federal Trade Commission (FTC) has dismissed an appeal by POM Wonderful about health claims for their juice. The FTC's decision sets a clear standard for business. See all stories on this topic » | ||
| Black-owned papers decry lack of funds BDlive Ilanga editor Eric Ndiyane said the English press in KwaZulu-Natal was "suffocating", but were still getting a big share of the advertising market even though the Zulu press had a higher circulation. Ilanga, with a circulation of 124,000, was not ... See all stories on this topic » | ||
| Gracenote, mDialog partner on targeted TV advertising Telecompaper (subscription) Digital entertainment services provider Gracenote has collaborated with video stream management company mDialog to create targeted advertising services for traditional broadcast television. Gracenote and mDialog are developing ways to tailor ... See all stories on this topic » | ||
| Just Cavalli Spring/Summer 2013 Advertising Campaign YouTube The new Just Cavalli Spring/Summer 2013 advertising campaign evokes the life, the colours and the richness of the sea, combined with the atmosphere and light of the most beautiful Mediterranean coasts. Aline Weber, Emily Di Donato, Ginta La Pina, Chris ... See all stories on this topic » | ||
| Ottawa Senators and Chrysler Dealer Advertising Association of Ontario agree ... Marketwire (press release) OTTAWA, ONTARIO--(Marketwire - Jan. 21, 2013) - The Ottawa Senators and the Chrysler Dealer Advertising Association of Ontario announced today a new three-year sponsorship agreement. The declaration marks an exclusive automotive partnership, ... See all stories on this topic » | ||
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| Digital advertising expert joins Advocate The Newark Advocate NEWARK — A new advertising executive focused on digital products has joined Newark Advocate Media and the Media Network of Central Ohio. Adam Trabitz is the new director of digital strategy and development for Newark Advocate Media. He will be ... See all stories on this topic » | ||
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| Online Marketing Company fishbat Contributes Thoughts on Using Advertising... Virtual-Strategy Magazine (press release) The technocrati.com article addresses the effectiveness of online advertisement over the more traditional offline advertisement. A business2community.com study is credited as the authority responsible for distinguishing the merits of each advertising... See all stories on this topic » | ||
| PR Acquisitions Are Red Hot -- Who Could Be Next? AdAge.com Why the rush? One reason is to complete transactions ahead of new tax rules taking effect. But marketers are also seeing value in earned and owned media—and in some cases, using PR campaigns as a replacement or supplement for traditional advertising. See all stories on this topic » | ||
| Sudhir Mishra's latest film Inkaar creates flutter in advertising world Times of India NEW DELHI: Inkaar, Sudhir Mishra's latest film, may have failed to set the box office on fire, but it has created quite a flutter in the advertising world, with the fraternity refusing to accept the way it depicts an ad agency. In the film, Maya Luthra ... See all stories on this topic » |
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| Groupon Hits Pause Button on Gun-Related Deals ... - Advertising Age Groupon is ducking for cover, canceling gun deals until it sees how the post-Sandy Hook environment shakes out. Advertising Age - Latest News | ||
| Samsung targets BlackBerry, Unicorn Apocalypse in its latest ... By Kelly Hodgkins Samsung is known for its snarky ads that poke fun at its competitors. Though it's not mentioned by name, Samsung's latest ad takes pot shots at RIM and its business-oriented handsets. There's also some underlying storyline about developing ... IntoMobile | ||
| vintage everyday: Old Transport Advertising in Russia By a Blogger From a young age, the French trust their children to do grocery shopping and not spend the money on drugs, 1961 Couple in La Methode ... Photos of Washington D.C. ca. 1860 - ca. 1865. Mathew Brady (1823-1896) was one of the most ... vintage everyday | ||
| Advertising Sales Manager, Chinook Book Mid Level Full Time Advertising Sales Manager for Chinook Book located in Oakland, CA. SustainableBusiness.com Green Dream Jobs | ||
| Fun-Filled Jakarta Advertising Agency Offices | Inthralld By rachel Advertising is a creative field just like design, so it would only make sense that an Ad agency would harbor right brained staff and house them in a just as. Inthralld | ||
| IgnitionOne's Margiloff: Google PLAs Are Extending Search Ad ... By David Kaplan AdExchanger: News and Views on Data-Driven Digital Advertising... IgnitionOne allows the marketer to actually manage both PLA and their paid search, as well as their display advertising and social media ads all from a single platform. AdExchanger: News and Views on... | ||
| Kate Upton Mercedes-Benz CLA Commercial - Business Insider By Sam Ro 21 Of Hollywood's Tallest Celebrities · Advertising.... BII REPORT: The Mobile Advertising Ecosystem Explained · Login with LinkedIn to see what your friends are reading on Business Insider. Login with LinkedIn. No articles have recently ... Advertising | ||
| 2013: Mobile advertising revenue expected to reach $11.4bn — The ... By Fatai Ibrahim Research Director at Gartner, Stephanie Baghdassarian, said, "The mobile advertising market took off even faster than we expected due to an increased uptake in smartphones and tablets, as well as the merger of consumer behaviours on ... The Punch - Nigeria's Most Widely... | ||
| Old Transport Advertising in Russia » Design You Trust – Design ... By vintageeveryday A collection of old colorful posters of transport advertising in Russia in the early 20th century See more on vintag.es. Design You Trust - Design Blog... | ||
| 4th Annual Digital Place-based Advertising Conference - DailyDOOH By Gail Chiasson David Kepron, owner of Retail (r)Evolution LLC, Philadelphia, will be the luncheon keynote speaker at the full day conference put together by the Digital Place-based Advertising Association at #dse2013 26th February 2013. david-kepron ... DailyDOOH | ||
| Advertising Associates at Ivan Cordora / Trabaho Philippines Be a part of our growing company! Frepi Advertising is currently looking for people who want to work part-time or full- time as advertising associates, marketing associates and team leaders. Just to give you an overview, we cater photo shoots ... Trabaho Philippines | ||
| America Movil to Buy CIE's Media and Advertising Unit MEXICO CITY – Mexico City-based wireless giant America Movil has agreed to buy the media and advertising division of Corporacion Interamericana de Entretenimiento for nearly 1.7 billion pesos ($132 million), CIE said Monday. In a filing ... Latin American Herald Tribune | ||
| FNB and ANC battle over advertising campaign | Grubstreet By Gill Moodie Interavtive Twitter visualisation showing how the debate over the FNB advertising campaing unfolded in social media. Grubstreet |
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| Why Advertising Agencies Must Disrupt Themselves | LinkedIn The days when agencies expect multiple $100 million-plus agency-of-record accounts to go up for grabs each year are now barely visible in the rear-view mirror. www.linkedin.com/.../20130119192734-2042198-why-advert... | ||
| Advertising - Digital Point This area can be used for advertising (both buying and selling). https://forums.digitalpoint.com/forums/advertising.90/ | ||
| BrightRoll : Insights : Industry Reports | BrightRoll BrightRoll releases regular reports on the state of the industry looking at the ecosystem of digital video and including perspectives from advertisers as well as ... www.brightroll.com/_research/industry-reports/ | ||
| Twitter Advertising: #TwitterDC event: Lessons from #Election2012 ... This week, our Washington Twitter team convened a #TwitterDC event for advertisers, associations, issue advocacy groups, nonprofits and agencies to share ... advertising.twitter.com/2013/.../twitterdc-event-lessons-from.h... |
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