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News28 new results for Advertising
 
Martin Agency's bid for Honda advertising account falls short
Richmond Times Dispatch
After a string of successes, The Martin Agency missed on an attempt to land a national advertising account. According to an online report Monday by the trade publication Ad Age, the Richmond-based agency was one of the finalists in the running for the ...
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Experts fear North Korea advertising weapon sales with nuclear tests
Fox News
SEOUL, South Korea – North Korea's nuclear test last month wasn't just a show of defiance and national pride; it also serves as advertising. The target audience, analysts say, is anyone in the world looking to buy nuclear material. Though Pyongyang has ...
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Honda splits its advertising account among three firms
Los Angeles Times
Late last year, Honda decided to review its entire advertising account — more than $825 million in annual spending — and solicited proposals from various agencies. Honda's decision to open the account put RPA's executives on edge because incumbent ...
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Buzzfeed is Building a Native-Advertising Network
AdAge.com
In October, Ad Age reported that Buzzfeed was experimenting with advertising the sponsored content of its advertisers on the homepages of other sites, including The Awl and Demand Media's Cracked.com. Earlier this month, Forbes reported that news ...
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AdAge.com
OnMedia NYC: Online Advertising Goes Beyond Cookies
PC Magazine
At the OnMedia NYC conference yesterday, one thing that stood out to me was the many new ways advertisers are identifying and connecting with customers. Ray Kingman, the CEO of Semcasting, talked about how cookies are becoming less effective ...
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Businesses upset over advertising promises
KERO-TV 23
BAKERSFIELD, Calif. - Dozens of local businesses are upset because they said a publication they advertised with did not come through with what was promised. Performance Automotive called 23 ABC after a salesmen from Entertainment Extra came in and ...
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KERO-TV 23
Top Sales Exec Bolts Time Inc. for Radio, Raising Specter of Talent Drain
AdAge.com
Paul Caine, the chief revenue officer at Time Inc. as well as an exec VP and president-advertising, is leaving the company to become CEO at the radio syndicator Dial Global, effective April 5. A successor has not yet been identified. Paul Caine. Time Inc.
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AdAge.com
Samsung's Advertising Success vs. Apple's Front Runner Blues
The Mac Observer
The purpose of advertising is to create demand and then sales. If a company that's behind in market and mind share spends enough, it not only influences the customers, it influences the tech community. Is this what's behind the Apple malaise? We are ...
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The Mac Observer
Sutherland FINRA Focus #4: 2012 Advertising Sanctions
The Herald | HeraldOnline.com
WASHINGTON — As reported on March 13, 2013 in Sutherland's annual analysis of FINRA's disciplinary actions, advertising violations generated the fourth-largest amount of fines for the regulator in 2012.1 FINRA reported $10.4 million in fines from 50 ...
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Why Doesn't The Advertising Business Care About Insider Trading?
MediaPost Communications
Hedge fund billionaire Raj Rajaratnam went to jail. So did the Gordon Gekko-inspiring 80s icon Ivan Boesky. And then there was Martha Stewart… Why? Because they were all caught trading stocks using privileged information about the stocks being bought ...
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Experience Advertising, Inc. Has Been Ranked #1 Affiliate Marketing Company ...
PR Web (press release)
TopSeos.com recently released their list of the top ranked affiliate marketing companies for February 2013, and has named Experience Advertising, Inc. as their #1 ranked affiliate marketing company. Following a rigorous evaluation process to identify ...
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PR Web (press release)
Twitter Improves Small Business and Self-Service Advertising
Business 2 Community
Twitter Improves Small Business and Self Service Advertising image Twitter advertising Twitter is the fastest growing social media site. In recent weeks and months it has shown how well it can be harnessed in branding, content marketing, and advertising.
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Can Sultry Sell in Thailand? Makeup Marketer To Find Out
AdAge.com (blog)
In modern-day Asia, traditional attitudes toward women and their roles in society are common. Cosmetics advertising often portrays women as sweet and cute, reinforcing age-old stereotypes. A Thai skincare and cosmetics retailer challenged those ...
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AdAge.com (blog)
Sabra Launches First National Television Advertising Campaign
PerishableNews (press release)
White Plains, NY -- Sabra Dipping Company, makers of the country's best-selling hummus and a range of fresh dips and spreads, wants to help Americans "Dip Life to the Fullest" by inviting everyone to enjoy what has become the country's fastest growing ...
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Gering Business Club to highlight business-advertising methods
Scottsbluff Star Herald
They will discuss ways of advertising for businesses during their program titled "Represent Your Business by What You Give Away & Wear." Burgers, French fries and salad will be served for lunch at a cost of $7.50 per person. For more information ...
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Survey: 60% of consumers are banner blind
BizReport
New data out from Infolinks indicates that the bulk of American consumers are 'blind' to online banner advertising. Their researchers found that only 14% of those surveyed could recall the last display ad they saw online and the company/product ...
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BizReport
TV advertising is vital to word of mouth
Warc
Among the main findings, exclusively revealed at Warc's recent Measuring Advertising Performance event, were that paid-for advertising overall accounts for 72% of incremental brand conversations, while TV advertising alone is responsible for 51% of ...
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The Indispensible Guide To Online Banner Advertising
Business 2 Community
While TV, radio and print media remain very popular means of advertising online ads have gained a considerable market share over the past decade. In this article, Mevvy proudly presents the basics of banner advertising, and a quick intro to get started ...
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Ad market still below pre-crisis levels
Stuff.co.nz
Figures released by the Advertising Standards Authority today showed overall turnover in the advertising industry fell 0.7 per cent to $2.164 billion in 2012, from $2.179b in 2011. The declines came in the newspaper, television and outdoor advertising...
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Paul Caine Bolts Time Inc.
Adweek
In his most recent position of evp, chief revenue officer and group president of advertising, he was responsible for global ad revenue for all Time Inc.'s magazines, including category-leading titles People, Time and Sports Illustrated, and rolling out ...
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Mobile Advertising Best Practices for App Marketers
iMedia Connection (blog)
Mobile advertising will continue to significantly grow in popularity and user acquisition costs for high quality users are only going to increase. App marketers have an opportunity to make the move from PC to mobile now, before user acquisition costs ...
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Ross Advertising scores 21 ADDY awards
Trinidad Guardian
Local agency Ross Advertising scored a major victory at this year's Caribbean Advertising Federation (CAF) ADDY Awards, taking home 21 in all—five Gold and 16 Silver. The judges also awarded Ross Advertising Special Recognition for Best Copywriting ...
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Click fraud botnet defrauds advertisers up to $6 million
CSO Magazine
An advertising analytics company said it has discovered a botnet that generates upwards of US$6 million per month by generating bogus clicks on display advertisements. Spider.io, based in the U.K., wrote that the botnet code, called Chameleon, has ...
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Platform offers management of online, offline ad campaigns
BizReport
Platform offers management of online, offline ad campaigns. A new platform is set up to help advertising agencies and departments better manage campaigns across the online, mobile and offline spaces. Called AdHQ, the offering is available from ...
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Advertising: Bosses in plea to David Cameron on spending
The Independent
The Advertising Association quoted the Governor of the Bank of England in a letter to Mr Cameron: "Sir Mervyn King pointed this month to appallingly low awareness amongst SMEs and business of a range of government funding and support schemes.
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MSW Research Purchases ARS From comScore
PR Newswire (press release)
This move brings together two of the most respected leaders in advertising research under one roof. The new company will provide marketers with the advertising research systems they have come to know and trust as well as a full range of innovative ...
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Brekkie Wrap: North Korea may be advertising nuclear material as polka dot ...
NEWS.com.au
... this time it's Washington, DC. You can watch the video below. And while that is make believe, analysts are worried that Pyongyang's real life nuclear test may serve as an advertisement to anyone looking to buy nuclear material from it on the black ...
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Duck company to fight claims of misleading advertising
ABC Online
Western Victorian duck producer Luv-A-Duck will contest Australian Competition and Consumer Commission allegations that it engaged in false, misleading and deceptive conduct. The AccC alleges the company mislead customers by promoting its ducks as ...
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ABC Online

Blogs13 new results for Advertising
 
Advertising from the Mad Men era
By Jason Kottke
Advertising from the Mad Men era MAR 19 2013. If the advertising parts of Mad Men are your favorite bits of the show, might I recommend Taschen's two-volume Mid-Century Ads (on Amazon). VW Think Small. It's a beautiful set of books, tons ...
kottke.org
The decline of newspaper advertising | Kiwiblog
By David Farrar
This graph from The Atlantic tells a powerful story. Print advertising is dying (but more slowly than a few years ago) but it is not being replaced by.
Kiwiblog
To Catch A Botnet
By Zach Rodgers
botnet The growth of Real-Time Bidding (RTB) has created a paradox for those trying to root out ad quality issues of all kinds. On the one hand, the rise of viewability measurement and the relatively small number of scaled RTB marketplaces ...
AdExchanger: News and Views on...
The Freelancer's Fashionblog: ENAMEL AND ADVERTISING
By the freelancer's fashionblog
I almost never have time to properly browse Etsy or such but my own ads help me, heh :) And I rather often end up buying something too... so see, it is worth it, advertising here pays off! You can place small ads here in my sidebar via Project ...
The Freelancer's Fashionblog
Duke Health and Facebook Advertising Case Study | HealthWorks ...
By thielst
Facebook has released a case study that highlights the success of Duke Health's advertising on its social networking site. One recent study found that healthcare.
HealthWorks Collective - The...
Read An Adman's Resignation Email Over 'Moral Objections' To ...
By Laura Stampler
Follow us on Facebook and get updates from Advertising posted directly to your news feed ... An email is circulating in which advertising analytics director Yosaif Cohain announces his resignation from Huge, a Brooklyn-based ad agency.
Advertising
Advertising Campaign for Barbershop Shows Animals With Neatly ...
By HypeCrowd
The aptly titled 'Tame The Beast' is portraying the message of keeping your facial hair properly groomed by showing mustached wild animals.
Design You Trust - Design Blog...
Proof Positive: Sex in Advertising
By Proof
Sex in Advertising. For all you connoisseurs of advertising... I may not be sure exactly what she's selling, but, I'm pretty sure I'm in the market! Posted by Proof at 5:30 PM. Labels: Heidi Klum, Rule Five, Sex in Advertising...
Proof Positive
Awesome Advertising For Wind Power Company - Funny Videos
By RealityZone
Awesome Advertising For Wind Power Company - Funny Videos at Videobash. Posted by RealityZone at 6:18 PM · Email ThisBlogThis!Share to TwitterShare to Facebook. No comments: Post a Comment · Older Post Home. Subscribe to: Post ...
Reality Zone - A New Era ?
Botnet fraud wreaking havoc on advertisers: report | The Raw Story
By Charles Arthur, The Guardian
Security researchers have discovered a botnet they have dubbed "Chameleon" which they calculate is costing display advertisers around $6m (£3.9m) per month by falsely viewing billions of pages and adverts on about 200 sites owned by a ...
The Raw Story
Botnet defrauds advertisers of £4m per month, may be run by ...
By Olivia Solon
A London analytics company has discovered a botnet that is defrauding advertisers of $6 million (£4 million) per month through huge volumes of fake traffic. It is possible that it is controlled by some of the publishers that benefit from that traffic.
Wired.co.uk - News
Builders advertising Ebook site | Graphic Design | HTML | PHP ...
Currently I am in the process of building this site to help you improve your building business through advertising and marketing skills. I would really appreciate your feedback and ideas on what you would like to see on this site. The below ...
Freelancer.com - New Projects
Apollo Medical Centre: Wedding, Family - I Believe in Advertising
By Filippo
Advertising Agency: FP7 / MCT, Oman Executive Creative Director: Noufal Ali Creative Director: Noufal Ali Art Director: Noufal Ali Art Director: Sanoop Ramachandran Copywriter: Noufal Ali Copywriter: Dhruv Chatterjee ...
I Believe in Advertising | ONLY...

Web4 new results for Advertising
 
20 Advertising Networks to Monetize Your Mobile App
Mobile advertising is such a nightmare these years, with terribly low revenue and click-through rates crippling both commercial companies and indie.
www.hongkiat.com/blog/mobile-app-monetizing-networks/
IT Advertising | Spiceworks' Technology Advertising - Reach IT Buyers
Connect with IT buyers and decision makers with IT advertising from Spiceworks. 2 million IT pros are discussing tech brands daily - join the conversation.
www.spiceworks.com/marketing/generate-demand/
Is 'Do Not Track' Good for Online Advertising? | Inc.com
As browsers take steps to protect consumer privacy, what does this mean for small businesses that rely on Internet ads?
www.inc.com/.../web-browsers-may-restrict-data-given-to-adv...
TripAdvisor: The Future Travel Industry Online Advertising King ...
This analysis will attempt to provide transparency as to what extent TripAdvisor is or can be a leader in the online advertising market within the travel industry.
seekingalpha.com/.../1284471-tripadvisor-the-future-travel-in...


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