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| What the Marketing Agency of the Future Will Do Differently blogs.hbr.org (blog) It's a murky, unclear future for the marketing agency, but one thing is for certain: things are changing at an exponential pace. An agency used to act as the executional arm of the marketing department. An outsourced idea and creative team that could ... See all stories on this topic » | ||
| Belkin acquires Linksys, plans to continue marketing products under both brands Engadget Linksys and Cisco are no longer one. The enterprise infrastructure giant, which acquired the home networking line in 2003, has officially passed the baton to Belkin. Under the new arrangement, Linksys devices and services, such as routers and Smart ... See all stories on this topic » | ||
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| There's No Such Thing As A 'Digital Marketing Strategy' Anymore Business Insider Not long ago, digital marketing was viewed as a discrete, independent element of a company's brand management strategy. "Create a Facebook page" or "tweet more" might have once been line items in a larger marketing plan, but the landscape has ... See all stories on this topic » | ||
| Microsoft's Surface marketing has been bafflingly bad BGR Former Apple (AAPL) ad man Ken Segall has written a good analysis of recent advertisements for all the major tablets on the market right now and has found that most of them boil down to laundry lists showing us all the cool things tablets can help us do. See all stories on this topic » | ||
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| 5 Ways to Use Marketing Automation Software to Nurture Existing B2B Customers Customer Think (blog) If you've considered (or already bought) marketing automation software, then you've no doubt heard about its powerful capabilities to generate new leads, nurture prospects, and ultimately convert those leads into paying customers (and thus revenue) for ... See all stories on this topic » | ||
| Taylor Morrison Said to Start Marketing IPO Next Week Bloomberg The homebuilder will begin pitching the sale to investors next week and expects to complete the IPO within about two weeks of starting the marketing, said the people, who asked not to be named because the process is private. Taylor Morrison filed for ... See all stories on this topic » | ||
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| Marketing Day: March 15, 2013 Marketing Land Marketing Biz: Speed, Attention & Sunsets Marketing themes this week were speed, attention and sunsets. Not the pretty kind, but the ones where products you love are going to be retired and executives at high profile companies 'move on to other things. See all stories on this topic » | ||
| Empathica Appoints Brandi Smith as Director of Marketing San Francisco Chronicle (press release) She was responsible for the national integrated marketing communications strategy for the company. Brandi also previously worked at Sigma Systems where she implemented a marketing/communications plan for demand generation programs designed to ... See all stories on this topic » | ||
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| Samsung Launches New Phone - And a New Era of Marketing Fox Business The launch of the new Samsung Galaxy S4 was highly anticipated in many ways. The previous version, the Galaxy S3, was the first legitimate phone to challenge the dominance of Apple's (AAPL) iPhone with 50 million S3 devices shipped, according to The ... See all stories on this topic » | ||
| St. Louis Children's Hospital experiments with 'docu-series' marketing STLtoday.com "Unless you have a sick child and experience it firsthand, it can be difficult to comprehend the situations or extent of what occurs here everyday," said Steve Kutheis, director of marketing at St. Louis Children's Hospital. "We wanted something that ... See all stories on this topic » | ||
| SalesFUSION Attracts Investment with Close Integration of Marketing Automation ... CMSWire SalesFUSION, a provider of marketing automation technology, has raised US$ 1 million in Series A-1 venture capital from high-tech investment firm Hallett Capital. SalesFUSION appears to be distinguishing itself in the increasingly crowded marketing... See all stories on this topic » | ||
| #SocialChat Discusses Pinterest Marketing Search Engine Journal On Monday, March 11th, Daniel Maloney (@DanielPMaloney), CEO of PinLeague took a turn in the hot seat to discuss the finer points of Pinterest marketing. Maloney's pedigree includes time spent at both AOL and Google. Following are his comments about ... See all stories on this topic » | ||
| 5 Steps To Squeeze A Lot More ROI From Your Marketing Forbes Before placing your bets on a horse race, it would be nice to know which horse would win. Many CMOs today have a similar yearning when looking at the confusing and proliferating array of marketing channels. They're not sure where to place their bets. See all stories on this topic » | ||
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| Microsoft Study: Multi-Screen Behavior And What It Means For Marketers Marketing Land We all know the day of multi-device and cross-screen usage is here. The challenge for marketers is to understand how to communicate effectively with consumers as they engage with multiple devices simultaneously and sequentially throughout the day. See all stories on this topic » | ||
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| With Focus on Content Marketing, Hispanicize 2013 Unveils Largest Marketing... The Herald | HeraldOnline.com MIAMI BEACH, Fla., March 15, 2013 — /PRNewswire/ -- Hispanic Content Marketing is the central theme of this year's record-setting marketing industry agenda of Hispanicize 2013 (www.HispanicizeEvent.com) unveiled today. Hispanicize 2013 will take ... See all stories on this topic » |
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| Google Reader Goes Away But Email Is Here To ... - Marketing Pilgrim By Frank Reed By now you have heard that Google Reader will be retired on July 1, 2013. This may be a great ... Marketing Pilgrim - Internet... | ||
| Clay Bennett: GOP Marketing - Clay Bennett - Truthdig By editor@truthdig.com GOP Marketing. Email this item Email Print this item Print Share this item... Share. Posted on Mar 15, 2013. By Clay Bennett. Click to see more Truthdig Cartoons. Whistle While You Work · New Pope · Medicaid · Soft Drink Industry. More Below ... Truthdig: Drilling Beneath the Headlines | ||
| SXSW Panel: The Future of Real-Time Marketing - The Denver Egotist By The Denver Egotist The Denver Egotist blog is your source for advertising & marketing news in Denver, Boulder & the greater Colorado area. The Denver Egotist RSS Feed | ||
| How to Run a Zero-Budget Content Marketing Campaign By Michele Linn They have a website but they've never really paid much attention to SEO and they're certainly not going to give you any money to engage in this newfangled "content marketing" the kids are talking about. What do you do? Well, believe it or not, ... Content Marketing Institute | ||
| State Threatens Energy Services Company Over Marketing Abuses ... By William Demarest Public Service Commission received nearly 200 complaints against the Liberty Power in 2012. Port Chester Patch | ||
| Clear Channel And Target Launch Marketing Partnership Around ... With the release of JUSTIN TIMBERLAKE's newest album "The 20/20 Experience," TARGET and CLEAR CHANNEL will host an exclusive iHEARTRADIO album release party with JUSTIN TIMBERLAKE at THE EL REY THEATRE in LOS ... Radio Industry News, New Music,... | ||
| The Most Powerful Content Marketing Lesson Learned (That ... In the last few years, of what's being called online content marketing, what have we learned? When all the blogs, whitepapers, ebooks, podcasts and. Target Marketing Today on TM | ||
| Dissecting the Anatomy of a Five-Star Email [+ 5 Free Templates!] By Meghan Lockwood If you're like most marketers, email marketing is one of the most powerful channels at your disposal. Email reaches out to an already engaged audience -- people who have already said yes to your marketing by opting in to your list (right?). HubSpot's Inbound Marketing Blog | ||
| 6 Reasons Why Your Company's Facebook Page is Unattractive ... By Dayna Rothman Facebook pages present a blank slate for social media marketers. Discover research and best practices on how to tell if your fan page is ugly. Modern B2B Marketing - Marketo... | ||
| With Focus on Content Marketing, Hispanicize 2013 Unveils Largest ... By Hispanic PR Blog Hispanic Content Marketing is the central theme of this year's record-setting marketing industry agenda of Hispanicize 2013 (www.HispanicizeEvent.com) unveiled today. Hispanicize 2013 will take place April 9-13 at Miami Beach's Eden Roc ... Hispanic PR Blog |
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