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Google Alert - Advertising

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News29 new results for Advertising
 
Facebook Set to Announce Microsoft Atlas Acquisition Tomorrow
AdAge.com
"Through Atlas's Click Purchase Path Analysis, [advertisers] can glean insights into where Facebook advertising dwells as an introducer, influencer, or closer across each unique click path, essentially creating a virtual representation of the digital ...
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Coca-Cola taps Mullen to Handle Advertising For Honest Tea
AdAge.com (blog)
Prior to hiring Amalgamated, the brand had done most of its advertising internally or with the help of agencies on a project basis. It's going back to that project model with Mullen, which will support strategy and creative development on a new digital ...
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AdAge.com (blog)
Man selling fake advertising and giving skatepark bad name
KOIN Local 6
A former Burnside Skatepark volunteer is accused of ripping off Southeast Portland businesses and giving the park a bad reputation. The Burnside Skatepark does not even sell advertising but a man is accused of going around Southeast Portland and ...
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KOIN Local 6
BBB Study Finds Bad Advertising In Air Duct Cleaning Industry
DENVER (CBS4) The Better Business Bureau (BBB) of Denver/Boulder released a new study that showed that air duct cleaning companies often engage in misleading advertising. The study looked at 62 companies, and reviewed websites, print advertising, ...
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The opportunities and dangers in the native advertising land rush
paidContent.org
For a few years now, I've been working in and around "native advertising," though I've only recently (and somewhat grudgingly) started referring to it by that name. There's a ton of opportunity here on both sides of the fence: new revenue streams for ...
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paidContent.org
Lamar Advertising earnings up
The Advocate
Baton Rouge-based Lamar Advertising Corp. reported fourth-quarter earnings of $7.2 million, or 8 cents per share, compared with $6.4 million, or 7 cents per share, for the fourth quarter of 2011. For the year, the outdoor advertising company's earnings ...
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Moxie advertising firm relocates
York Daily Record
Moxie, an advertising and communications firm has moved to a new location in downtown York. The company has relocated to 221 W. Philadelphia St. Phone numbers, email addresses, web addresses and social media links have not changed, said Erin ...
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3 novels about home and estrangement
Christian Science Monitor
For those of us who watch the Super Bowl primarily for the commercials, Truth in Advertising stars an unwilling ad writer who has just six weeks to make one. The product Finbar Dolan is peddling isn't Doritos, BMW, Coca-Cola, or any of the usual suspects.
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Christian Science Monitor
Fastest-Growing African American Network Plans to Capitalize on Explosive ...
The Herald | HeraldOnline.com
Walmart, McDonald's, Johnson & Johnson, Sprint, Procter & Gamble and Lionsgate will become national Bounce TV sponsors, joining General Motors and Chrysler as new advertisers and Toyota and Nissan as returning. Industry veteran Dennis Ray has ...
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Boston brokerage firm names Bernstein-Rein as advertising agency of record
Kansas City Business Journal
Bernstein-Rein has been named advertising agency of record for LPL Financial LLC, a Boston-based financial brokerage firm. Financial terms of the deal were not disclosed. LPL Financial (Nasdaq: LPLA) bills itself as the biggest independent broker ...
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Sharethrough Launches A Native Ad Leaderboard To Highlight The Sponsored ...
TechCrunch
Sharethrough, a startup that's focused on native advertising (a topic that CEO Dan Greenberg has discussed in several TechCrunch guest columns), is launching a new way to browse the most popular native ads. The Native Advertising Leaderboard is based ...
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Google Antsy Over Samsung's Advertising Ambitions
Seeking Alpha
A Wall Street Journal article titled "Samsung Sparks Anxiety at Google" Monday solidified our belief that Google is helping BlackBerry (BBRY) intentionally. The following excerpts outline where Google's (GOOG) smartphone business is deriving its ...
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Lamar Advertising Management Discusses Q4 2012 Results - Earnings Call ...
Seeking Alpha
Kevin P. Reilly - Chairman, President, Chairman of Lamar Media Corporation, Chief Executive Officer of Lamar Media Corporation and President of Lamar Media Corporation. Keith A. Istre - Chief Financial Officer, Principal Accounting Officer and ...
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Avail-TVN Publishes Advanced Advertising Industry Report and Strategy ...
PR Newswire (press release)
NEW YORK, Feb. 27, 2013 /PRNewswire/ -- According to a whitepaper released by Avail-TVN today, video on demand C3 advertising activity among the company's content and service provider customers increased 400 percent in 2012. The whitepaper ...
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Advertising techniques trap college students in sales
Grand Valley Lanthorn
With a whole new breed of guerilla marketing techniques drawing new consumers in. For students at colleges nationwide, who are often the target demographic for many new products, being aware of these advertising techniques can help them stick to their ...
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Change in OC Register's Political Advertising Policy Raises Eyebrows
mediabistro.com
Kushner, who responded by email within hours, acknowledged that the Register recently adjusted its policy regarding political advertising. He said, however, that the policy was changed because "we don't like negative political advertisements," not out ...
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Mycestro Fingers Marcus Thomas As Advertising Agency Of Record
PR Newswire (press release)
27, 2013 /PRNewswire/ -- Innovative Developments, a Cleveland-based technology startup company, has selected Marcus Thomas LLC as its advertising agency of record. The Cleveland-based agency will handle planning, creative, media, public relations ...
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Advertising spending in Hong Kong to see modest gains this year
South China Morning Post
That conservative outlook was revealed in the latest survey, conducted by the Hong Kong Advertising Association and market-measurement firm Nielsen between December last year and early this month, on spending projections of about 100 key advertising...
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Advertising Disclaimers Are Worthless, And They Mislead Customers
Forbes
We've all seen them or heard them: advertising disclaimers printed in phonebook listings or recited at blazing speed at the end of television ads. Often, these disclaimers are not included by choice, but because the government mandates them. Because ...
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Engineer steers bike-powered advertising firm to drive startups
Daily Nation
And in order to cultivate confidence in his clientele, he has partnered with an online tracking company, Paddycom, to make it easy for Adryde advertisers to track their adverts and even direct the bicycle trailers to the area they wish to be covered at ...
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Advanced Advertising: Get Creative When Using All Tools in the Toolkit
Multichannel News
These are among the recommended keys to success in today's landscape woven through a Wednesday panel titled "Full-Contact Marketing -- Using Interactive, VOD and Addressable to Extend Linear Advertising." The session was part of the Advanced ...
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Multichannel News
Minta Beverages Debuts "Magically Refreshing" Advertising Campaign in US
BevNET.com
LOS ANGELES, CA, Feb 27, 2013 – Minta, a naturally flavored mint soda, is set to unveil its new advertising campaign in North America, launching in March with a high-impact placements on digital television and in national trade and consumer magazines.
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Facebook enhances an ad-targeting tool
InternetRetailer.com
"We think this will lead to more relevant advertising for people on Facebook." The external data will help fill gaps in Facebook's information about consumers, such as revealing which store locations a user who likes Starbucks prefers to visit on her ...
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University of Mobile staff wins at Educational Advertising Awards competition
Press-Register - al.com (blog)
MOBILE, Alabama -- The University of Mobile received national awards for its website, magazine, Leadership Banquet and other marketing materials in the 28th Annual Educational Advertising Awards competition sponsored by Higher Education Marketing ...
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"It's My Trademark" No Defense In False Advertising Challenge
Mondaq News Alerts (registration)
NAD recently reiterated that a claim is a claim and even if registered and promoted as a trademark still must be supported by adequate substantiation. In this case Reckitt Benkiser, maker of dishwasher rinse Finish, challenged claims made by Envirocon ...
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Lamar Advertising rises on solid 1Q outlook
Businessweek
Lamar runs 150 outdoor advertising companies in 44 states, as well as Canada and Puerto Rico, along with 60 transit advertising franchises and logo businesses in 22 states. Revenue grew by 6 percent in the fourth quarter, and the company forecast ...
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Brand advertising shouldn't be in the game. It should be the game, says agency ...
Pocket Gamer.Biz
At Proelios, we approach brand owners and, like an advertising agency, we work directly with them to develop their brand games, offering account handling, creative and media services. In turn, Fishlabs provide the production facility where they devise ...
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Game of Thrones ad is TV advertising done right
Network World
Game of Thrones is a wildly popular show on HBO whose third season is set to kick off on March 31. HBO has been advertising the series quite hard over the past few weeks, and we can expect those efforts to intensify as the third season premiere inches ...
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Network World
Kattan: Advertising market in the Kingdom growing
Saudi Gazette
DUBAI — The director general of Okaz Organization for Press and Publication Waleed Jameel Kattan said the Saudi market is witnessing an increase in the sales of smart devices, indicating that online media is getting more popular than conventional media.
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Saudi Gazette

Blogs14 new results for Advertising
 
How HBO's Game of Thrones Wins Advertising Every Season | Tor ...
By Natalie Zutter
The simple brilliance behind HBOs Game of Thrones marketing and how it wins advertising every season.
Tor.com Frontpage Partial - Blog...
Topic: Advertising· bbPress.org
By zilveer
Participant. @jordyfranken. 1 day, 4 hours ago. Hey guys,. Is it possible to turn off those advertisement links? I have them all over my website right now, while we wish to not have any advertisements. Viewing 2 replies - 1 through 2 (of 2 total) ...
bbPress.org » All Replies
Price Chopper fined for misleading advertising» Local News ...
Price Chopper has agreed to begin advertising its coupons accurately and will pay a $100000 fine for having failed to do so. The supermarket chain,
Press-Republican Local News
Watch Hooters' Chipotle Attack Ad - Business Insider
By Laura Stampler
Follow us on Facebook and get updates from Advertising posted directly to your news feed. Enter you ... In today's bit of bizarre advertising news, Hooters just released a commercial that's a pretty blatant attack ad against Chipotle. (Watch ...
Advertising
In Larger Bid For Audience Selling, Facebook Adds Data From ...
By Zach Rodgers
Bringing first and third party data aggregators into the fold is only the latest in a series of steps Facebook has taken to recreate innovations in online advertising from the past decade. Those explorations have included display ad formats, ...
AdExchanger: News and Views on...
States May Tax Advertising: Is It Smart? | Mobile Marketing Watch
By Michael
With the belt tightening on state and local budgets across the United States, elected officials are exploring myriad creative ways to increase tax.
Mobile Marketing Watch
The Hopkinson Report » THR 226: The risk of success – advertising...
By admin
With millions of ears tuning in, over the past few years advertisers have taken notice and signed on, and show format has found it's groove, and he now has businesses ranging from his podcast network to live standup shows to his very own ...
The Hopkinson Report
Complaints over Harvey Nichols 'lesbian kiss' ads dismissed by ...
By Corinne Pinfold
An ad campaign by Harvey Nichols which featured women kissing mirror images of themselves has escaped censure by the ASA after it received complaints that "lesbian kisses" should not be on display around children.
PinkNews.co.uk
mufin's Technology for Automatic Ad Recognition Enables ...
By Otilia Otlacan, editor Ad Ops Online
BERLIN - Interactive advertising and automatic ad recognition are still in their early stages in Germany, but the current W3B report "Second Screen – Media Usage Between TV and Internet" reveals that this will soon change. According to the ...
AdOperationsOnline.com
Association of National Advertisers joins those opposing Dayton's ...
By Joe Kimball
The Association of National Advertisers is asking Gov. Mark Dayton and legislators to drop a proposal to tax advertising services.As part of his overall budget, Dayton wants to expand the sales tax to include some services, including ...
The Latest posts on MinnPost
Facebook set to announce Microsoft's online ad platform acquisition ...
Microsoft acquired Atlas as part of its $6bn acquisition of aQuantive in 2007. For the world's largest social networking website, the acquisition of the online advertising platform would give it a way to compete with Google's DoubleClick without ...
AMEinfo.com Latest News
Astral Out-of-Home Launches New Online Platform for Marketing ...
By Tami
Astral Out-of-Home Launches New Online Platform for Marketing and Advertising Professionals.
Village Gamer
Online advertising | Internet Marketing
Freelancer.com is the ultimate freelance jobs website. We have thousands of freelance jobs online for freelance programmers, web designers, graphic designers, writers and more. We have hundreds of thousands of professional freelancers ...
Freelancer.com - New Projects
CBS The Last Exorcism 2: Beauty Shop Scare - I Believe in Advertising
By Filippo
Advertising Agency: Thinkmodo, New York City, USA Creative Directors: James Percelay and Michael Krivicka Directors: Michael Krivicka & James Percelay Producers: James Percelay & Michael Krivicka Camera: Matthew Cady ...
I Believe in Advertising | ONLY...

Web2 new results for Advertising
 
Will mobile kill digital advertising? - CNN.com
We've been at the same point many times before. The industry has repeatedly promised a "mobile advertising tipping point," yet despite the proliferation in ...
edition.cnn.com/2013/02/26/business/opinion.../index.html
Why these proposed advertising taxes in Ohio and Minnesota are a ...
With many states depending on sales tax for revenue, it's only natural that they want to focus on ways to help in-state businesses increase sales. So the recent ...
www.geekwire.com/.../minnesota-ohios-proposed-advertising-...


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