Quantcast
Channel: Financial Rss
Viewing all articles
Browse latest Browse all 5119

Google Alert - Advertising

$
0
0
News29 new results for Advertising
 
Innovative Advertising Is About Integrating TV with Social - KIA Motors Uses ...
Forbes
TV advertising has been moving online for decades, with overall spend as a percentage of total declining. Digital advertising's slice over the overall pie is accelerating with now measurable data of mobile and social campaigns. The beautiful thing is ...
See all stories on this topic »

Forbes
Online Ad Industry Could Ignore Firefox's Do-Not-Track Feature
AdAge.com
Third-party cookies are used by publishers and their partners for consumer behavioral data collection, ad targeting and site and advertising measurement and analytics. Apple's own approach to third-party tracking in its Safari browser was also an ...
See all stories on this topic »
Facebook and Google Advertising, SEO Sessions in the Spotlight – SMX West in ...
Search Engine Land
You'll hear firsthand about Facebook Graph Search and other paid advertising options in a Keynote Conversation with Grady Burnett, VP of Global Marketing Solutions. We'll follow that up with Meet Facebook Graph Search, a deep dive into the opportunity ...
See all stories on this topic »
The Advertising World Is About To Invade Twitter
BuzzFeed
What Oreo did wasn't strictly new — brand accounts have been attempting topical jokes for as long as they've been on Twitter — but the post was unusual in that it both bore the marks of a professionally produced advertisement and it worked, at least ...
See all stories on this topic »

BuzzFeed
Skiver Advertising Wins Hooters Account
Orange County Business Journal
Newport Beach-based advertising agency Skiver Advertising was named agency of record for restaurant operator Hooters of America LLC. The agency's work for Atlanta-based Hooters debuts today with the launch of the ad campaign called "Step Into ...
See all stories on this topic »
Revenue-Hungry States Set Sights on Taxing Ads
AdAge.com
Desperate for cash, the governors of Ohio and Minnesota are eyeing a tax on advertising. And even as agencies, broadcasters, newspaper publishers and big advertisers prepare to push back, there is concern that such moves could not only pass, but spread ...
See all stories on this topic »

AdAge.com
Advertising in Libraries? Considering the Consequences
The Nonprofit Quarterly
The Friends of the Sun City Library developed the advertising/sponsorship idea and consider it a "win-win for the library and local businesses." The library serves more than 8,000 people monthly, so the "win-win" would be that the library receives ...
See all stories on this topic »
Sprint and Telefonica Form Mobile Advertising Alliance
ClickZ
Sprint and Telefonica are joining forces to increase the reach of their respective mobile advertising networks and collaborate on targeted ads for brands around the globe. The carriers' alliance reaches a combined 370 million customers, with Sprint ...
See all stories on this topic »
Opera Launches Mobile Advertising Platform, Mediaworks
CMSWire
"[Opera Mediaworks gives] advertising tools, distribution, engagement, monetization and market insights to developers, publishers and brands around the world," says the Mediaworks website. "We are passionate about breaking down barriers, so everyone ...
See all stories on this topic »

CMSWire
When Did Twitter Grow Up?
AdAge.com
Real-time advertising meant buying Google search terms, prodding bloggers or maybe some well-targeted online display ads. But, as Twitter Revenue Chief Adam Bain put it, "Marketing has evolved to a series of "now moments,' and we are the platform that ...
See all stories on this topic »
Opera Mediaworks launched to provide mobile advertising, distribution and ...
IntoMobile
Opera Software announced the launch of its fully-owned subsidiary Opera Mediaworks, which will provide advertising, content distribution and monetization services to the global mobile marketplace. The new company was launched from Opera Software's ...
See all stories on this topic »
Hooters Launches "Step Into Awesome" Advertising Campaign, Names Skiver ...
Fort Mills Times
Hooters of America, LLC today announced the launch of a new advertising campaign and has selected Skiver Advertising as its new advertising agency of record. Skiver's first effort as AOR was to launch the "Step Into Awesome" campaign to showcase the ...
See all stories on this topic »

Fort Mills Times
Brochure advertising proposed stadium land for sale leaves officials ...
VEGAS INC
Developer Chris Milam's proposed sports arena in Henderson has raised plenty of eyebrows since several of his previous local business plans have flopped. But, with the Las Vegas National Sports Complex on the verge of collapsing amid fraud allegations, ...
See all stories on this topic »

VEGAS INC
Two Taylors Area Students Win Advertising Awards
Patch.com
Bob Jones University announced Monday that three university students from the Greenville area were awarded the ADDY® Award for Creative Excellence by the Greenville chapter of the American Advertising Federation. The three BJU students, from the ...
See all stories on this topic »
Spongecell a Winner of the Interactive Advertising Bureau's (IAB) Digital ...
PR Newswire (press release)
NEW YORK, Feb. 25, 2013 /PRNewswire/ -- Spongecell, a creative technology company that transforms standard online ads into dynamic, interactive experiences, announced today it was selected as a winner of the IAB Digital Video Rising Stars competition.
See all stories on this topic »
Google Just Described Its Incredibly Simple Plan To Kill Print Advertising
Business Insider
Advertising is very simple in a lot of ways. Advertisers go where the users go, and users are choosing to spend a lot more time online. Look at the adoption of tablets. Tablets have beautiful screens and can be interactive, so I think a lot of ...
See all stories on this topic »

Business Insider
Macy's CEO Emphasizes Exclusivity With Martha Stewart During Testimony
AdAge.com
Mr. Lundgren went on to say that while the home store is usually the least profitable section of its stores – because of long lead time and slow turn of products – 40% of its advertising is attached to the home business. The Macy's vs. J.C. Penney and ...
See all stories on this topic »

AdAge.com
MileageAds Ad Network Invites Businesses in Conference Call Niche to Advertise
PR Web (press release)
Unlike many advertising networks, MileageAds.com offers cost per action options for advertisers and publishers. What this means for businesses in the conference call sector is that if they chose a cost per action route to work with publishers, the ...
See all stories on this topic »
Ads & Brands: Samsung and Grey Poupon's Osca…
Adweek
Samsung's big Oscars ad buy was a huge success on Twitter, according to data from Networked Insights, which found that the brand had the largest volume of social media chatter and highest positive sentiment among ABC advertisers last night. Grey Poupon ...
See all stories on this topic »
DataPop Launches New Semantic Advertising Product
socalTech.com
Los Angeles-based online advertising technology provider DataPop, the startup led by Jason Lehmbeck, announced this morning that it has launched a new semantic advertising product specifically aimed at Google Product Listing Ads (PLA). Google's ...
See all stories on this topic »
Advertising Age Surprises With 2013 Digital A-List; Again Pegs Sentiment About ...
PR Newswire (press release)
25, 2013 /PRNewswire/ -- Advertising Age editors threw in a few surprises with the 2013 Digital A-List, out today in print, online and on the AdAge iPhone and iPad apps. The list is the centerpiece of the annual Digital Issue, the most comprehensive ...
See all stories on this topic »
Mojiva Records Significant Year-Over-Year Growth in Tablet Advertising
PR Newswire (press release)
25, 2013 /PRNewswire/ -- (MOBILE WORLD CONGRESS) -- Mojiva (http://www.mojiva.com), the premium mobile ad network that reaches more monthly mobile devices than any other network, today announced the rapid growth in tablet advertising requests ...
See all stories on this topic »
Starmark's Creative Recognized by Fort Lauderdale Advertising Federation with ...
Fort Mills Times
Fort Lauderdale based integrated marketing agency Starmark received more than a dozen honors at the Advertising Federation of Greater Fort Lauderdale's ADDY Awards this past weekend. "Winning 14 ADDY Awards, including four Gold, is a remarkable ...
See all stories on this topic »
VideoHub Launches New Quality Score for Video Advertising
Marketwire (press release)
PHOENIX, AZ and NEW YORK, NY--(Marketwire - Feb 25, 2013) - VideoHub, the enterprise division of Tremor Video, Inc., today is launching a new quality score for video advertising during the Interactive Advertising Bureau Annual Leadership Meeting.
See all stories on this topic »
Check Out the Five New Video Ad Formats Endorsed By the IAB
AdAge.com
Over the past two years, one of the ways the Interactive Advertising Bureau has tried to spur increased spending in digital advertising is through its "Rising Stars" program. The initiative sees ad-tech and media firms collaborate to develop ad formats ...
See all stories on this topic »
TDA amends budget, plans advertising strategy
Jefferson Post
The West Jefferson Tourism Development Authority voted to amend their budget at their February meeting on Thursday, Feb. 21, and discussed web development and cost-effective advertising strategies for drawing more tourists to the town this season.
See all stories on this topic »
Pirate Bay advertising Torch browser. Should you download it?
Ghacks Technology News
Whenever I need to download a couple of – legit – torrents for a review, I head over to the Pirate Bay website to find movie trailers that I can download to my system. Some time ago, the site operators switched to magnet links as their main format for ...
See all stories on this topic »

Ghacks Technology News
Government won't reveal Oscar advertising costs
Ottawa Citizen
OTTAWA — For those Canadians who watched the show, Sunday night's Oscars were an evening of glitz, glam and federal government advertising. The Conservative government purchased three advertising spots during the Canadian broadcast of the ...
See all stories on this topic »
Market Report, "Advertising in Colombia - a Snapshot (2012)", Published
SBWire (press release)
Boston, MA -- (SBWIRE) -- 02/25/2013 -- Advertising in Colombia by Mintel Global Market Navigator provides you with annual year-end market size data, most recently updated in 2012. This market covers all TV, radio, printed media and other above the ...
See all stories on this topic »

Blogs14 new results for Advertising
 
And the Top 5 Biggest Social-TV Moments During ... - Advertising Age
By adageeditor@adage.com (Simon Dumenco)
Twitter's head of TV, Fred, Graver reveals in a blog post that there were nearly 9 million tweets about the 85th annual Academy Awards last night.
Advertising Age - Latest News
Sony PlayStation Selects Carat as New Media ... - Advertising Age
By abruell@adage.com (Alexandra Bruell)
Sony PlayStation has shifted its media business from Interpublic Group shops to Aegis' Carat.
Advertising Age - Homepage
Opera Creates Opera Mediaworks Division with Monetization Services
By Kimberly Maul
Opera Software spun off its mobile advertising, content distribution, and monetization businesses into Opera Mediaworks, the company announced on Monday. The global mobile marketplace will work with more than 80,000 mobile sites and ...
AdExchanger: News and Views on...
HBO gets clever in advertising season 3 - WinterIsComing.net
By Winter Is Coming
Readers of one of the biggest newspapers in the US, the New York Times, were treated to quite a surprise today while thumbing through their Monday edition. Dragons! There have also been reports that dragons may be flying about IMDb.com ...
WinterIsComing.net
Housekeeping: Advertising on the Blog and Podcast | Tosche Station
By Brian
I've been hesitant to run with advertising on the blog/podcast for all sorts of philosophical reasons, but the reality is I could use a bit of help financially to cover the costs of webhosting and keeping the lights on here. Thankfully we can be picky ...
Tosche Station
Inspire Me Monday: Advertising from Days Gone By | Modernica Blog
By Modernica
Our advertising is a creative process that produces different results as time moves on. Sometimes we like to peruse our advertising imagery of days gone by to provoke thought and inspiration. Here are some of our favorite Modernica ...
Modernica Blog
Advertising in Libraries? Considering the Consequences | LISNews:
By Blake
Some in the library world fear that inadvertent censorship may arise out of the practice, and there are also those who would like to see libraries remain advertising-free public spaces. In these tough economic times, though, the idea appears to ...
LISNews:
On Audience-centric Advertising— Omarrr
By Omar Rodriguez
Advertising needs to shift its focus from the brand towards the consumer; something marketers are not used to.
Omarrr
20 Of The Funniest Advertising Banners Ever | InspireFirst
By cini
These days, we're being constantly bombarded by advertising. Whether you're sat at home on your computer, watching TV or out-and-about, chances are that hundreds of products and services are being thrown in your face … read more ...
InspireFirst
Marketing, Case Study: HPB's advertising strategy, SINGAPORE ...
By Staff Writer
Marketing, SINGAPORE, MARKETING, Case Study: HPB's advertising strategy, People, Campaigns,
Market-interactive.com
Advertising Photography by Matteo Pozzi » Design You Trust ...
By antonliberant
Matteo Pozzi is a 25y old. fashion collaborator, graphic designer and talented photographer based in Milano, Italy. via PhotoHab - Social Photography.
Design You Trust - Design Blog...
Healthdirect Australia appoints Sydney-based Workshop as its ...
By CB
Healthdirect Australia has appointed Sydney-based creative agency Workshop as its principal advertising agency after an in-depth tender process. The collective trading name for the National Health Call Centre Network, Healthdirect Australia ...
Campaign Brief
Japanese Social Media Marketing: Pay Young Girls to Stick ...
By Johnny
Japanese Social Media Marketing: Pay Young Girls to Stick Temporary Advertising on Their Thighs. ... E-mail. Website. Notify me of follow-up comments by email. Notify me of new posts by email. Advertise on Spoon & Tamago with Nectar Ads ...
Spoon & Tamago
Stephen Kim Appointed Vice President Of Microsoft Advertising...
By dforde@profectio.com (Dave Forde)
Microsoft announced the appointment Stephen Kim as Vice President of Microsoft Advertising Global Agencies and Accounts. He started in digital advertising 15 years ago and has spent the last decade at Microsoft working in close ...
Profectio

Web2 new results for Advertising
 
Advertising - The New York Times
Panera is among the companies that are using purpose marketing to persuade potential customers that they operate in a socially responsible manner.
www.nytimes.com/.../panera-to-advertise-its-social-consciousn...
Logic+Emotion: It's Time to Re-Invent Advertising
Several weeks ago I drafted a post articulating the need for the Public Relations industry to re-invent itself. That still needs to happen—and there's a lot of work to ...
darmano.typepad.com/logic_emotion/2013/.../advertising.html


Tip: Use a minus sign (-) in front of terms in your query that you want to exclude. Learn more.

Delete this alert.
Create another alert.
Manage your alerts.

Viewing all articles
Browse latest Browse all 5119

Trending Articles